FUN670: Stewardship

Understand the pivotal role of stewardship in retaining donors and uncover the core factors behind donor attrition. Gain insights into the keys to donor loyalty, learning to segment, engage, and personalize communication effectively. Develop strategies to maximize current donors and re-engage lapsed ones, while crafting comprehensive stewardship plans that inspire continued donor investment. Through discussions, and real-world case studies, you'll emerge with the practical skills needed to ensure sustained support for your cause by fostering lasting donor connections.

Course Learning Outcomes:

i. Articulate the role of stewardship in donor retention and the key leading causes of donor attrition.

ii. Identify the keys to donor retention.

iii. Apply strategies to maximize current donors and win back lapsed donors.

iv. Develop a stewardship plan that will inspire your investors to continue to invest in your cause.

When you purchase this course, you will also receive a FREE enrollment in FUN600: Introduction to Cause Selling!

For more information about the Fundraising Essentials Certificate, please visit: https://www.fundraising-academy.org/certificate/.